Established in 1986 in the Swedish mountains, our love for skiing in untouched terrain and embarking on adventures in the wild run deep. Our purpose is simple: to bring this freeride spirit to the world. With our products, we aim to make adventures possible 365 days a year.

We are driven by passion, togetherhood, responsibility and winning spirit. We know that an inspiring spread of unique abilities and personalities contribute to our dynamic culture and our success. Now, we are looking for a new talent to join our team.

As the Brand Planner & Analyst, you are integral to the success of the Peak Performance marketing efforts. This role offers a unique opportunity for growth and learning as you help determine the success of our campaigns and product drops by defining our key targets and measuring the ROI for various marketing initiatives such as social media campaigns, influencer partnerships, and product launches. The primary role of the Brand Planner & Analyst is to collaborate with a cross-functional team, drive the business marketing plan, support budget management, and the brand management team. Additionally, this role involves developing systems and methods for brand tracking and media mix modeling (MMM).

You will be working in a dynamic and global organization, where teamwork and passion are key factors for our success. The position is based at Peak Performance HQ in Stockholm where you will be part of our Marketing team and report to VP Marketing.

Key Responsibilities:

• Contribute to the marketing plan with measurable strategies, clear goals, and KPIs aligned with overall business goals.
• Set a framework for collecting and sharing customer data across business units.
• Report on key metrics, providing actionable insights based on analytics data.
• Analyze trends, competition, surveys, and feedback to improve marketing tools and assets.
• Monitor and analyze brand performance across various touchpoints using data from multiple sources.
• Develop unique marketing and branding approaches to improve sales and ROI, requiring innovative thinking.
• Foster a culture of continuous improvement and data-driven decision-making within the marketing team.
• Collaborate with the VP of Marketing to set budget strategy, define marketing analytics, and optimize spendings.

Job Requirements:

• Analytical skills
• Experience with budgeting processes
• Knowledge of brand tracking and MMM systems
• Strong verbal and written communication skills
• Expertise in conducting and measuring market research
• Proven ability to set and follow up on KPIs in a market/brand environment
• +4 years of similar roles
• Bachelor's degree in marketing, Business administration/Finance, Statistics, or a related field.

What we offer:

We offer you an inspiring work environment where our values of Passion, Togetherhood, Responsibility and Winning Spirit are at the core of everything we do, promoting creativity, teamwork, accountability, and progress. You get the opportunity to work with a great team that shares your passion for sports and outdoor life. We are on a growth journey, finding our line and building our future success. That provides interesting challenges and possibilities in all roles for the person who is curious and likes to get things done. We’re small enough for you to play a key role regardless of your position, but big enough to have a global presence. At Peak Performance, you get the best of both worlds.

To live our brand, we also offer:

• Workout classes and yoga classes in our Training Box at HQ
• Sports Hour – 1 hour training on Fridays (activity of your own choice)
• Mountain house & Apartment in Åre. Available for rent and team activities.
• Health care allowance – 3000 SEK per year
• Skandia Health Insurance

If our values inspire you and you share our passion for outdoor sports and products that combines style and performance, we want you to join our winning team. Apply now and unlock your freeride spirit!